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When in 2012 they introduced the first out animated character in an American family target theatrical release, there was some opposition. Some Christian reviewers commented on the difficulty of having to now explain to their children about homosexuality, as Nancy French put it:
"...Parents who take children to the new movie ParaNorman might have to answer unwanted questions about sex and homosexuality on the way home from the movie theater (French)."
Well, the new Boxtrolls trailer does that explaining, and quite eloquently: